Why is Social Media Marketing important in this age?

Trainee Asked on November 3, 2019 in Social Media.
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This is the age of computers and Internet. The world is moving more and more towards virtual communication and Social Media is playing a key role in that. The time that people are spending on Social Media is increasing every day.

  • Social Media Marketing helps in grabbing the attention of potential customers even when they are away from their traditional media like TV, Radio etc.
  • It helps to build and affirm a brand.
  • It makes it easy to communicate with the larger audience and potential customers.
  • Social Media is about Relationship building. So, Social Media Marketing increases the brand’s visibility while building relationships.
  • The marketing to Social Media users can be quite targeted with the available demographic details of the users.
  • The investment for using social media marketing would be your time, as all the major platforms have no sign up fee.
Reviewer Answered on November 3, 2019.
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