What to do for better optimization of the website?

Trainee Asked on November 3, 2019 in SEO.
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With this question, the interviewer wants to know that you are aware of Search Engine Optimization and it is not a done and forgotten task. To keep pace with the technological developments, Google keeps updating its SEO algorithms every day. So, it is important to provide a good user experience and following are certain things to take care of:

1. Quality of content: This is most important. A website with poor quality or plagiarized content will never secure a good place despite doing everything else.

2. Choose the right Keywords: Do a proper keyword research to land upon the correct keywords. Your keywords should have low to medium competition that would bring traffic to your website.

3. Page Titles: Make sure they are relevant and clear.

4. Page Load Time: With increasing mobile traffic is increasing the importance of page load time. Take steps to minimize it.

5. Linking: Internal linking is very useful make it easier for your users to navigate and get good content.

6. Mobile Responsive: Now a day’s people use their smartphones to use the internet. Make sure your page is responsive and is easy to use on mobile phones also.

Reviewer Answered on November 3, 2019.
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