What is Opt-In & Opt-Out.

Trainee Asked on November 4, 2019 in Mobile Marketing.
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1 Answer(s)

Opt-in – Opt-in is a permission given by the mobile app user to be a part of the campaign.

Opt-out – Opt-out is the decision to be out of the campaign.

Reviewer Answered on November 4, 2019.
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