What do you know about Shaving Leads in affiliate marketing?
Shaving leads is a practice where some of the leads sent by the affiliate are discarded or not considered in the final calculations. This could be owing to the poor quality of leads, breaking the rules or may also arise due to the unethical behavior of the master in the affiliate relationship.
If the commission is not paid or reduced without any notice or no explainable reason, it is unethical.
Sometime, in order to limit the affiliate’s earnings, once a certain number of leads are reached the company shaves off the affiliate’s id.